Mirella Arnhold
Co-Founder of CBKK

— BA in Public Administration – Fundação Getulio Vargas/EAESP and Master's in Sports in Europe (FIFA International Master in Management, Law and Humanities of Sport).

— Co-Founder of CBKK – Celo de Bonstato Kaj Konservado.

— Member of the Management Advisory Committees of the Board of Directors of the BKK Institute: Social Development, Consumption and Consumer and Consumer Behavior and Trends (Luxury).

— Olympic Athlete and Member of the World Olympians Association (WOA).

— Conducted and managed market and value chain analysis projects (strategic, competitive and trends) for leading companies in the Oil & Gas, Biofuels, Agribusiness segments, among others; experience with market prospecting and dimensioning of socio-economic and environmental impacts (Kaiser Associates Latin America Consulting).

— He has been working for over 15 years in sporting events such as the Summer and Winter Olympic and Paralympic Games, FIFA Football World Cups, as well as international and national snow sports competitions. He works as a sports commentator on broadcasts of the Winter Olympic Games, World Championships and Alpine Ski World Cups for TV channels Globo and Sportv.

— Worked in NGOs and initiatives in the social area with a genuine interest and concern in social transformation and inclusion through education and sport.

— Represented Brazil in the Alpine Ski modality at the 2002 Winter Olympics – Salt Lake City (USA) and 2006 – Turin (Italy) and at the Alpine Ski World Championships 2001 – Verbier (Switzerland), 2003 – St. . Moritz (Switzerland) and 2005 – Bormio (Italy).

— Flag-bearer of the Opening Ceremony of the 2002 Winter Olympics – Salt Lake City – chosen by the Brazilian Olympic Committee (COB) for being the first Brazilian woman to obtain an Olympic index in an Alpine Ski modality

— As an Olympic athlete, she seeks to be an “ambassador” not only for the Olympic values, but also for social, educational, environmental and sporting causes and purposes.

— Ski instructor certified by Tiroler Skilehrerverband (Austria)

— Diverse multicultural background: lived in 9 countries (Germany, Austria, France, England, Italy, Switzerland, Argentina, Brazil and Chile) and speaks 6 languages (Portuguese, English, Spanish, French, Italian and German).

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